PERANCANGAN IKLAN LAYANAN MASYARAKAT MENCEGAH KEBAKARAN HUTAN DI PALEMBANG SUMATERA SELATAN

Penulis

  • Muhammad Ajie Danu Wijaya Indo Global Mandiri University
  • Husni Mubarat Indo Global Mandiri University
  • Aji Windu Viatra Indo Global Mandiri University

DOI:

https://doi.org/10.36982/jsdb.v2i1.241

Abstrak

Public Service Ads (PSAs) are ads that present social messages that are ready to raise public awareness of the goods they should have, whose conditions can be aligned and public life. This Community Service advertisement is very sociable that emphasizes the interest of the community who likes to instil awareness of the community about important social issues. The choice of design themes of Public Service Ads serves to inform the government and the public. Expected by the design of this ad more than what we want and prepare for fire hazard.

 Key words: Public Service Ads, Forest Fires

 

Biografi Penulis

Muhammad Ajie Danu Wijaya, Indo Global Mandiri University

Program Studi Desain Komunikasi Visual 

Husni Mubarat, Indo Global Mandiri University

Program Studi Desain Komunikasi Visual

Aji Windu Viatra, Indo Global Mandiri University

Program Studi Desain Komunikasi Visual

Referensi

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Purbawaseso, Bambang M.S.2004, Pengendalian Kebakaran Hutan, PT. Rineka Cipta, Jakarta.

Purbawaseso, Bambang M.S. 2004, Pengendalian Kebakaran Hutan, PT. Rineka Cipta, Jakarta.

Kasali, Rhenald.1992, Manajemen periklanan : konsep dan aplikasinya di Indonesia, Grafiti Medika Pers, Jakarta.

Badan Pusat Statistik, diwawancara pada 23 April 2016 Pukul 14.00 WIB

Sugiyama, Kotaro & Tim. Andre. 2011, The Dentsu Way, McGraw-Hhill, New York.

Nova, Firsan.2009, Crisis public relations: bagaimana PR menangani krisis perusahaan, Grasindo, Jakarta.

Kusrianto, Adi.2009, Pengantar Desain Komunikasi Visual, Andi, Yogyakarta.

Diterbitkan

2017-03-06

Terbitan

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